Mazars unveils its new visual identity – Actif Signal creates signage for its La Défense headquarters.
Mazars is an international company of French origin, specializing in audit, accounting, tax and business advisory services.
From 33 employees in France in 1977, the firm now employs over 24,000 professionals worldwide, where Mazars is present in over 90 countries.
The new Mazars logo is free of symbols and slogans. The lower-case characters are easier to recognize. The combination of digital angles and analog curves reflects the desired balance between the human element and technology, while the signature curve of the “m” suggests the company’s agility.