Signage is all the means of disseminating practical information to the public: the spatial organization of a place, directions and distances on the road, the different services available in an establishment or simply various instructions.
In some cases, iconic language may be preferred for the sake of legibility. Indeed, it’s important that the message conveyed is easily recognizable and understandable by all.
Whether for commercial or general interest purposes, the signage can take a variety of forms: panels with embossed printing or lettering, illuminated or non-illuminated totem signs, fixed or mobile lightboxes…